Saturday, October 3, 2009

A Tale of Two Brothers (and their shoes)



This is a story about two brothers. Rudolf and Adolf Dassler were born in Herzogenaurach, Austria. They were brothers much like any other brothers. Adolf was called Adi by his friends and he started a shoe-making business. Later, his brother Rudi joined the business. For a while, everything was fine.

But then, trouble started. The brothers quarreled and didn't get along so well. Sure enough, a rift developed between them.

Adi left the business and started another shoe business. Rudi, not to be outdone by his brother, did the same. The shoe businesses the brothers started are around today: Adi's shoe business is called Adidas, and Rudi's is called Puma. Maybe you've heard of them?


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