Do you like scary stories? Do you like to read in the bathroom?
You can kill both birds with one stone if you can read Japanese. Novelist Koji Suzuki has written a horror story with the allusive title "Drop", and the Hayashi Paper Company have printed it on rolls of toilet paper which sell for 210 yen each including tax. It's billed as "The Scariest Toilet Paper in Japan" and is environmentally responsible at 100% recycled paper content.
The story repeats a few times in the roll, so if you miss a few pages because someone else used them, you have a chance to catch up before the roll finishes.
I like this. You have a captive audience.
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